George writer santa barbara

A short Q and A with the extraordinary George (Geoie) Writer, Founder of Writer Corporation, CESR Advisory Board Member, CU Graduate and Leeds Donor.

(George’s complete profile is posted after the interview).

Interview

As a business leader what are the key elements you think students need today in business education?

A strong background in finance and accounting, because you need to understand the math of the enterprise while understanding the integrity of the numbers from the very beginning of a business career.

Marketing, advertising, entrepreneurship, and management should all be driven by the integrity of the numbers and without a strong accounting and financial background you can unknowingly be led in the wrong direction.

Why are ethics and values important in business decision making?

Ideally, one should start developing a strong moral compass at home at an early age.

Ethics and values